Natasha "LeAnn" Peeks is the Title IX Coordinator for Conway, Jacksonville, and Jonesboro campuses.
leann@arthursbeautycollege.com

SMS/Text Messaging Privacy Policy 

Effective Date: January 20, 2026

Arthur’s Beauty College ("we," "us," or "our") is committed to protecting your privacy. This SMS/Text Messaging Privacy Policy explains how we collect, use, disclose, and safeguard your information when you provide your mobile phone number and consent to receive text messages from us. This policy specifically addresses our use of SMS/text messaging services compliant with 10DLC registration requirements. By providing your mobile phone number and opting in to receive SMS messages (e.g., via web form, enrollment application, inquiry card, keyword signup like texting "JOIN" to our number, or verbal/oral agreement followed by confirmation), you agree to this policy and consent to receive messages.

Information We Collect When you opt in to our SMS services, we collect:
Your mobile phone number
Your name (if provided)
Any other information you voluntarily provide in connection with enrollment inquiries, program updates, or campus communications
Consent records (date, method, and content of your opt-in)
We may also collect device information or message metadata as part of standard SMS delivery.

How We Use Your Information 

We use your mobile phone number and related data to send text messages for legitimate educational and operational purposes, including:
Admissions and enrollment updates (e.g., application status, tour reminders, program availability)
Class schedules, reminders, and attendance notifications
Campus alerts (e.g., weather closures, events, safety notices)
Academic or career services communications (e.g., internship opportunities, graduation info)
Two-factor authentication or account verification (if applicable)
Responses to your inquiries
Messages are sent under the "Higher Education" use case per 10DLC guidelines (messaging on behalf of postsecondary educational institutions).
We do not use your information for unrelated commercial promotions unless you provide separate prior express written consent.

Sharing and Disclosure of Your Information

We do not share, sell, rent, or trade your mobile phone number or opt-in consent information with third parties or affiliates for their marketing or promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties."
We may share your information only:
With service providers who assist us in sending messages or managing communications (e.g., SMS platform providers), who are contractually bound to protect your data. As required by law, court order, or to protect the rights, property, or safety of our institution, students, or the public
In connection with a merger, acquisition, or sale of assets (with notice where required). All sharing excludes mobile opt-in data for marketing purposes.

Your Rights and Choices

Opt-Out: Reply "STOP" to any text message to unsubscribe from future SMS communications (standard reply: "You have successfully been unsubscribed. You will not receive any more messages from us."). Note: Opting out does not revoke consent for non-SMS communications (e.g., email, calls). Help: Reply "HELP" for assistance or more information. Access/Correction: Contact us to request access to or correction of your SMS-related data. Standard message and data rates may apply. Carrier charges apply.

Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information, including secure (HTTPS) connections on our website and encrypted transmission where available. However, no method of transmission over the internet or electronic storage is 100% secure.

Children's Privacy

Our SMS services are not directed to individuals under 13 (or 16 in some jurisdictions). We do not knowingly collect personal information from children.

Changes to This Policy

We may update this policy. Changes will be posted here with an updated effective date. Continued use of our SMS services after changes constitutes acceptance.

Contact Us

For questions about this policy or our SMS practices: Arthur’s Beauty College 2320 Washington Avenue Conway, AR 72032, 501-329-7770.

This policy supplements other policies that covers broader data practices including and student records under applicable laws.